Ad Fraud Protection: Block Bad Placements and Fake Clicks
Ad fraud prevention services stop budget leaking into bot traffic, click farms and sites you would never choose to appear on. Omeiro audits placements, builds exclusion lists and sets up IAS and DoubleVerify tags where your campaigns need them.
What the report can look like
A short preview of how we group and rank what we find. Every name and number here is made up. Your report uses your own data.
example-tools.test
Items by area
Checked
- Referring sites
- Anchor text
- Broken links
- Lost links
- Link targets
- Spam signals
- Internal links
- Competitor gaps
Fix first
Eight links point to deleted pages
LinksHigh impactLow effortMost anchors use the exact same phrase
AnchorsMedium impactMedium effortKey service page has few internal links
PagesHigh impactLow effortOutreach list includes unrelated sites
LinksMedium impactLow effort
Sample only: a made-up site and made-up findings to show how issues are grouped and ranked. A report shows what to fix; it is not a promise of rankings or sales.
What you get with ad fraud prevention
Filtering click farms, bot traffic, and non-brand-safe editorial domains using integrated IAS, DoubleVerify, and MOAT verification tags.
Basic Package
Placement audit; exclusion lists for 1 account. 4-day delivery, 2 revisions.
Standard Package
Verification tag setup (IAS/DV) for up to 5 campaigns; pre-bid filters. 6-day delivery, 2 revisions.
Premium Package
All campaigns covered, 30 days of fraud monitoring; weekly reports. 8-day delivery, 2 revisions.
Clear brief first
We confirm what you need before work starts, so the scope is clear on both sides.
Revisions listed
Each package shows its revision rounds. A round is one list of changes sent together.
Yours once paid
Copyright of the final work passes to you once the order is paid in full.
Ad spend and tool subscriptions are paid by you, straight to each platform. Results depend on many things outside anyone's control, so we report plainly on what was done.
How our ad fraud prevention works
Pull the placements
We export where ads appeared.
Spot patterns
Low-quality domains, odd click patterns and unsafe categories are flagged.
Apply controls
Exclusions, tags and filters are added.
Monitor
Premium includes weekly reports.
Ad fraud prevention: spotting waste in your reports
Ad fraud prevention starts with knowing where your money lands. Clues in reports include clicks with no engagement, traffic spikes at odd hours, many placements on unfamiliar sites and conversion rates that look strangely poor compared to your normal results. Export placement and site reports before ordering so the audit has real data to work from. Different formats, such as display, video and app ads, carry different risks.
Prevention is ongoing rather than a one-time fix. New sites appear constantly, so exclusion lists need regular updates and verification tags should be checked for coverage. Talk to your team about what brand safety means for you, since a news site may be fine for one advertiser and risky for another. Practical ad fraud prevention combines blocking, monitoring and a clear policy for what counts as unsafe inventory.
In short
- Delivery in 4 to 8 days, by package.
- Fixed price, shown before you order.
- Brands uneasy about their ads appearing next to unsuitable editorial content.
- Copyright yours after full payment.
Ad Fraud Prevention: common questions
How much does ad fraud prevention cost?
Prices are fixed and shown by package on our Ad Fraud Prevention pricing page, so you see the full price before you order. You can also ask for a custom quote.
How long does brand safety consulting take?
Delivery depends on the package: Basic 4-day delivery; Standard 6-day delivery; Premium 8-day delivery.
What is included in the Basic Package?
The Basic Package includes: Placement audit; exclusion lists for 1 account. Higher packages add more scope, revisions and support.
Can I get a custom ad verification package?
Yes. If none of the packages fits, use the custom package form on our pricing page to describe what you need, and our team sends you a fixed price.
Can fraud be removed completely?
No tool catches everything. The goal is to reduce it.
What are exclusion lists?
Lists of sites and apps your ads are blocked from.
Are verification fees included?
Vendor fees may apply separately.
Which platforms are covered?
Google and programmatic buys mainly.
How can I tell if my ads are getting bot traffic?
Warning signs include high clicks with near-zero time on site, sudden traffic from unusual locations and many conversions that never become real customers.
Who owns the final work?
Copyright of the final work passes to you once the order is paid in full. Paid fonts, stock files or licences, if used, are licensed in your name.
Ready to start your ad fraud prevention?
Compare the packages and pick the one that fits. Not sure which? Write to us and we will help you choose.