Marketing Attribution Services
Packages & Pricing.

Marketing attribution services built around blended MER

Marketing attribution services answer the question platform dashboards cannot: is paid advertising actually profitable? Omeiro tracks your total Marketing Efficiency Ratio across all ad channels together, so net profit stays visible while you scale.

You connect ad accounts and store revenue. We build the dashboard and reporting around them, so the numbers you review each week come from one source instead of three arguing platforms.

Marketing attribution: choosing a model you can trust

Marketing attribution is never perfectly accurate, so the goal is a view that is good enough to guide budget decisions. Platform dashboards tend to claim the same sale more than once, while blended measures such as total revenue against total ad spend show the overall picture. Before setup, list every channel you pay for, where orders are recorded and who can export the data. Messy tagging is the most common source of confusion.

Naming discipline makes the difference. Consistent UTM parameters, clear campaign names and a shared definition of a conversion let reports line up across tools. Decide how often your team will actually look at the numbers, and keep the dashboard simple enough to read in a few minutes. Done well, marketing attribution helps you cut weak spend and scale what works, without arguing over which platform deserves credit.