DOOH Advertising on Digital Billboards
A dooh advertising agency lets you buy digital billboards the way you buy online ads, by trigger instead of by fixed slot. Omeiro sets up programmatic campaigns that run when conditions are right, such as foot-traffic spikes, highway congestion or the weather outside.
What the report can look like
A short preview of how we group and rank what we find. Every name and number here is made up. Your report uses your own data.
example-shop.test
Issues by area
Checked
- Crawling
- Indexing
- Speed
- Mobile
- Structured data
- Titles & headings
- Internal links
- Duplicate content
Fix first
Blog section blocked in robots.txt
TechnicalHigh impactLow effort12 pages have no meta description
On-pageHigh impactLow effortProduct images over 1 MB slow phones down
TechnicalMedium impactLow effortTwo pages aim at the same search term
ContentMedium impactMedium effort
Sample only: a made-up site and made-up findings to show how issues are grouped and ranked. A report shows what to fix; it is not a promise of rankings or sales.
What you get with dooh advertising
Programmatically triggering digital billboard ads based on foot-traffic spikes, highway congestion, and live weather telemetry.
Basic Package
DOOH plan; 1 programmatic billboard campaign. 5-day delivery, 2 revisions.
Standard Package
Up to 3 campaigns with weather/time triggers. 7-day delivery, 2 revisions.
Premium Package
Full DOOH setup with trigger rules; 30 days of pacing. 10-day delivery, 2 revisions.
Clear brief first
We confirm what you need before work starts, so the scope is clear on both sides.
Revisions listed
Each package shows its revision rounds. A round is one list of changes sent together.
Yours once paid
Copyright of the final work passes to you once the order is paid in full.
Ad spend and tool subscriptions are paid by you, straight to each platform. Results depend on many things outside anyone's control, so we report plainly on what was done.
How our dooh advertising works
Choose the places
We shortlist screen types and areas that match your customers.
Decide the triggers
Weather, time of day or traffic rules are written out.
Set up the buy
The campaign is created in a programmatic platform.
Pace the spend
Premium includes 30 days of pacing so budget lasts.
DOOH advertising: matching creative to screens and triggers
DOOH advertising is shaped by where screens sit and who walks or drives past. Roadside screens need very short messages, while screens in malls, gyms or transit hubs allow a bit more detail. Share your target area, audience and campaign dates so the plan can focus on the right screens. Trigger rules, such as weather or time of day, should connect to a real reason for your product.
Artwork needs adapting for each format. Screen sizes, orientations and display times differ, and busy designs fail at a distance, so plan a clean headline, a strong logo and one prompt. Decide how you will judge results, such as web traffic from the area, store visits or branded searches. Considered DOOH advertising also avoids overloading, because a few well-chosen screens often beat scattered coverage.
In short
- Delivery in 5 to 10 days, by package.
- Fixed price, shown before you order.
- Retail and restaurant brands tied to weather or foot traffic.
- Event promoters who need rapid, time-limited billboard bursts.
- Copyright yours after full payment.
Dooh Advertising: common questions
How much does dooh advertising cost?
Prices are fixed and shown by package on our Dooh Advertising pricing page, so you see the full price before you order. You can also ask for a custom quote.
How long does digital billboard advertising take?
Delivery depends on the package: Basic 5-day delivery; Standard 7-day delivery; Premium 10-day delivery.
What is included in the Basic Package?
The Basic Package includes: DOOH plan; 1 programmatic billboard campaign. Higher packages add more scope, revisions and support.
Can I get a custom programmatic dooh buying package?
Yes. If none of the packages fits, use the custom package form on our pricing page to describe what you need, and our team sends you a fixed price.
Do I need billboard artwork?
Yes, you provide the creative. Our Graphic Design division can help if you need artwork.
Can I measure DOOH?
You can combine location data, branded search and website visits.
What is a trigger?
A rule such as rain, a heat threshold or busy traffic.
Is billboard space included?
No, media spend is separate.
How long does a digital billboard ad usually display?
Ads typically play for a short slot within a repeating loop, and exact timing depends on the network. Keep the message short and clear.
Who owns the final work?
Copyright of the final work passes to you once the order is paid in full. Paid fonts, stock files or licences, if used, are licensed in your name.
Ready to start your dooh advertising?
Compare the packages and pick the one that fits. Not sure which? Write to us and we will help you choose.