Basic Package
Bid strategy audit of 1 account with target CPA/
$189USD / one-time
3-day delivery2 revisions
- Bid strategy audit of 1 account with target CPA/ROAS recommendations
Omeiro Digital Marketing & Paid Ads
Smart Bidding Services
Packages & Pricing.
Fixed-price smart bidding optimization services with clear deliverables. Statistical bid ceiling calibration based on real-time margin thresholds and customer lifetime value (LTV) cohort data. From $189.
Clear Delivery Times
Revisions Included
Packages
Choose your Target ROAS & Target CPA Bid Tuning package
Statistical bid ceiling calibration based on real-time margin thresholds and customer lifetime value (LTV) cohort data.
Standard Package
Targets set for up to 5 campaigns from your marg
$479USD / one-time
5-day delivery2 revisions
- Targets set for up to 5 campaigns from your margin data, 14 days of tuning
Premium Package
Up to 15 campaigns, conversion values/LTV rules,
$859USD / one-time
7-day delivery2 revisions
- Up to 15 campaigns, conversion values/LTV rules, 30 days of target tuning
Smart bidding optimization services for Google Ads accounts
Smart bidding optimization services decide how much Google is allowed to pay for a conversion. Omeiro audits your current bid strategies, then sets target CPA or target ROAS from your real margin and customer lifetime value, not from a round number.
Higher tiers apply targets to many campaigns and build value rules, so profitable customers count for more.
Smart bidding: the data it needs before it works
Smart bidding depends on the quality and volume of conversion data you give it. If purchases are tracked unreliably, or the account records very few conversions, automated strategies may bid poorly. Before changing targets, check what counts as a conversion, whether values are passed correctly and how long delays between click and sale are. Send us your margins and lead values, so targets reflect profit.
Set targets with care. A very aggressive goal can choke delivery, while a loose one overspends, so changes should be small and spaced out to let the system adjust. Compare results across a long enough period to avoid reacting to daily noise. Sound smart bidding strategy also considers seasonality and promotions, which may need temporary adjustments instead of permanent changes.
Advertisers whose automation spends without profit
- Accounts using target CPA that nobody has revisited for months.
- Stores with different margins across product lines.
- Owners researching target roas campaign management before switching strategies.
- Teams comparing google ads bid management options.
What each bidding package includes
- Basic: a bid strategy audit of one account with target CPA or ROAS recommendations.
- Standard: targets set for up to five campaigns from your margin data.
- Standard includes 14 days of tuning.
- Premium: up to 15 campaigns with conversion values and LTV rules.
- Premium includes 30 days of target tuning.
How bidding targets are set
1
Gather the numbers
Margin, order value and repeat-purchase data are collected.
2
Calculate targets
Break-even and goal figures are worked out for each campaign.
3
Apply the strategy
Targets and conversion values are configured.
4
Tune over time
Targets are adjusted so automation has room to learn.
Why Omeiro for bidding
Prices shown
Packages cost $189, $479 or $859, one-time.
Clear scope and dates
Delivery takes 3, 5 or 7 days.
Search team nearby
Google Ads management and Performance Max services sit in the same Performance Marketing division.
FAQ
Smart Bidding Optimization Services: common questions
Smart Bidding Optimization Services pricing: how much does it cost?
Fixed packages: Basic $189, Standard $479, Premium $859. You see the full price before you order, and you can also ask for a custom quote.
How long does target roas campaign management take?
Delivery depends on the package: Basic 3-day delivery; Standard 5-day delivery; Premium 7-day delivery.
What is included in the Basic Package?
The Basic Package includes: Bid strategy audit of 1 account with target CPA/ROAS recommendations. Higher packages add more scope, revisions and support.
Can I get a custom Google ads bid management package?
Yes. If none of the packages fits, use the custom package form on this page to describe what you need, and our team sends you a fixed price.
What is target ROAS?
A bid strategy that aims for a set amount of revenue for each unit of ad spend.
Do I need conversion value tracking?
ROAS strategies need it, and we check it during the audit.
How long does automation take to settle?
It often needs weeks, which is why tuning periods are included.
Is ad spend included?
No.
How many conversions does automated bidding need?
More data generally helps, and very low volumes can lead to unstable results. We review your account and suggest a suitable strategy.
When should I switch from manual to automated bidding?
Once tracking is reliable and you have enough conversion history. Switching too early can hurt performance.
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