Facebook Ads for Ecommerce Stores
Advantage plus shopping campaigns let Meta's machine learning find buyers for your catalog across Instagram and Facebook, with far fewer manual settings than older campaign types. Omeiro links the catalog, checks the pixel, loads the creatives and builds the campaign so the algorithm starts with clean data.
What the report can look like
A short preview of how we group and rank what we find. Every name and number here is made up. Your report uses your own data.
example-store.test
Items by area
Checked
- Conversion tracking
- Audiences
- Keywords
- Negative terms
- Ad copy
- Landing pages
- Budgets
- Bid settings
Fix first
Purchase event fires twice on checkout
TrackingHigh impactLow effortBroad terms spending on unrelated searches
TargetingHigh impactLow effortTwo ad groups compete for the same term
TargetingMedium impactMedium effortAds point to the home page, not the offer
AdsMedium impactLow effort
Sample only: a made-up site and made-up findings to show how issues are grouped and ranked. A report shows what to fix; it is not a promise of rankings or sales.
What you get with Facebook ads E-commerce
Scaling machine-learning catalog campaigns on Instagram and Facebook. Dynamic creative optimization, algorithmic bidding, and automated audience prospecting.
Basic Package
1 Advantage+ Shopping campaign with catalog link, pixel check and up to 5 creatives loaded. 4-day delivery, 2 revisions.
Standard Package
ASC; 1 retargeting campaign, up to 10 creatives, catalog/event check, 14 days of optimisation. 6-day delivery, 2 revisions.
Premium Package
Full ASC prospecting; retargeting structure, up to 20 creatives, 30 days of optimisation with weekly reports. 8-day delivery, 2 revisions.
Clear brief first
We confirm what you need before work starts, so the scope is clear on both sides.
Revisions listed
Each package shows its revision rounds. A round is one list of changes sent together.
Yours once paid
Copyright of the final work passes to you once the order is paid in full.
Ad spend and tool subscriptions are paid by you, straight to each platform. Results depend on many things outside anyone's control, so we report plainly on what was done.
How our Facebook ads E-commerce works
Check the foundations
Catalog quality and pixel events are reviewed, since the algorithm learns from them.
Organise creatives
Images and videos are selected and loaded in formats that suit each placement.
Build the campaigns
Prospecting and, where included, retargeting are structured with sensible budgets.
Optimise and report
Performance is reviewed during the support window, with weekly reports on Premium.
Advantage plus shopping: feeding the algorithm well
Advantage plus shopping campaigns rely heavily on automation, so the inputs matter. The system picks audiences and placements, which leaves your creative, catalog, pixel data and offer as the main levers. Before launch, make sure purchase events fire correctly and products are approved in the catalog. Send us your best-selling items, any seasonal stock and your margins, so we choose products and budgets sensibly.
Creative variety gives the system room to learn. Mix videos, still images, different hooks and offers, and avoid loading near-identical ads. Review results after the learning phase instead of changing settings every day, since constant edits reset delivery. Considered advantage plus shopping management also separates prospecting from retargeting, so you can see whether new customers or past visitors drive the results.
In short
- Delivery in 4 to 8 days, by package.
- Fixed price, shown before you order.
- Shopify and WooCommerce stores with a product catalog.
- Brands whose manual audience targeting has stopped scaling.
- Copyright yours after full payment.
Facebook Ads E-commerce: common questions
How much does Facebook ads E-commerce cost?
Prices are fixed and shown by package on our Facebook Ads E-commerce pricing page, so you see the full price before you order. You can also ask for a custom quote.
How long does Meta advantage plus take?
Delivery depends on the package: Basic 4-day delivery; Standard 6-day delivery; Premium 8-day delivery.
What is included in the Basic Package?
The Basic Package includes: 1 Advantage+ Shopping campaign with catalog link, pixel check and up to 5 creatives loaded. Higher packages add more scope, revisions and support.
Can I get a custom Facebook ads for Ecommerce package?
Yes. If none of the packages fits, use the custom package form on our pricing page to describe what you need, and our team sends you a fixed price.
Do I need a product catalog?
Yes, the campaign relies on a connected catalog, and we check it during setup.
How many creatives should I load?
More variety helps the algorithm. The tiers allow five, ten or 20.
Is Advantage+ better than manual campaigns?
It often reduces setup and scales well, though results depend on your data and creative.
Is ad spend included?
No.
How long does an Advantage+ campaign take to learn?
It usually needs some days and enough conversions to stabilise, so avoid making frequent changes in the early period.
Who owns the final work?
Copyright of the final work passes to you once the order is paid in full. Paid fonts, stock files or licences, if used, are licensed in your name.
Ready to start your Facebook ads E-commerce?
Compare the packages and pick the one that fits. Not sure which? Write to us and we will help you choose.